Ref 11692
Head of Digital | DTC Consumer Brand.
We’re partnering with a high-growth DTC brand that is building its market-share in the UK. They are hiring a Head of Digital (6-figure package, based in Singapore) to lead eCommerce growth, shape performance marketing strategy, and leverage all available tools to achieve ambitious targets.
This is not an early-stage start-up - it’s an established, well-resourced business with a strong brand and significant backing.
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Key Responsibilities Include:
- Develop and own the UK growth marketing strategy, including competitor analysis, eCommerce development, digital customer experience, and performance marketing.
- Achieve ambitious sales and eCommerce growth targets.
- Collaborate with cross-functional teams to deliver seamless execution.
- Drive ongoing iteration and growth, taking the function from early-stage development to scalable success.
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Key Requirements:
- Proven track record of driving significant eCommerce growth in the UK market.
- Deep understanding of UK consumers, competitors, and market dynamics.
- Experience leveraging data and insights to inform strategy and optimise campaigns.
- Strong performance marketing expertise, with a focus on driving website conversions and improving digital customer experience.
- Strategic thinker with data-driven decision-making skills.
- Excellent stakeholder management and communication skills.
