Ref 11619
Lead Marketing Analyst | FMCG/Healthcare.
- £80,000
Are you naturally curious and passionate about transforming consumer data insights into strategic business reports? Join our client’s International business unit as a Lead Marketing Analyst in this newly created role for the company.
-
The Company
Our client is a trailblazer in the FMCG/Healthcare sector with revenues of more than £4bn a year! They are committed to delivering innovative solutions and exceptional consumer experiences. With a strong presence across Europe, they are dedicated to leveraging data-driven insights to inform their strategies and enhance market performance.
-
The Day-to-Day
As the Lead Marketing Analyst, you will:
- Data Harmonisation: Become the lead contact for key consumer sales data suppliers in Europe, coordinating data buying across various countries and driving standardisation.
- Continuous Improvement: Follow up on deployed reports, identify ways for continuous improvement, and support teams in adopting more dynamic, visual tools.
- Actionable Insights: Summarise and interpret data to provide actionable insights and recommendations, collaborating with stakeholders to contextualise data and understand market trends.
- Leadership Reporting: Lead regular reporting presentations for leadership and commercial teams, and support end-users with analytical instructions and feedback evaluation.
-
The Ideal Candidate
Key characteristics of the Lead Marketing Analyst include:
- Minimum 6 years’ experience working in insights/analytics either working agency or clientside
- Experience in data visualisation and reporting solutions, preferably in FMCG, Consumer Health, or Retail.
- Proficiency with the use of both Advanced Excel and PowerBI
